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BP and other oil majors v utilities
INVESTOR WEBINARS are not generally mass entertainment. But some 25,000 people tuned in this month when BP outlined plans to transform its business. Top on the British oil-and-gas giant’s to-do list is raising its wind, solar and biopower capacity from 2.5 gigawatts (GW) last year to 20GW by 2025 and 50GW by 2030, when annual investment in low-carbon energy will reach $5bn or so. BP hopes to become a new kind of energy major. It is not alone. European electric utilities have lately emerged as the world’s top developers of wind and solar projects outside China (see chart). These offer growth and, in an era of ultra-low interest rates, stable returns thanks to long-term contracts. Concern about climate change means that big, risky drilling projects must offer higher returns to lure investors. Michele Della Vigna of Goldman Sachs, a bank, estimates that the divergent cost of capital for oil and renewables investments implies a price of up to $80 a tonne of carbon dioxide, well above the global average of around $3. As share prices of oil giants such as ExxonMobil have tanked amid the pandemic slump in demand for crude, those of electricity majors, such as Spain’s Iberdrola,
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Trump contradicts top health official on vaccine, masks: 'He was confused'
WASHINGTON (REUTERS) - President Donald Trump took exception on Wednesday (Sept 16) to comments from the director of the US Centers for Disease Control and Prevention, who said a vaccine for the novel coronavirus could be broadly rolled out in mid-2021 and that masks might be even more effective. Robert Redfield, in testimony to a congressional committee, said that general availability of a vaccine could come by "late second quarter, third quarter 2021." Trump, at a news conference, said he believed a vaccine will be rolled out much sooner. He said he called Redfield after his testimony to question him about it, and that Redfield appeared to have been confused by the question. "I think he made a mistake when he said that," Trump said of Redfield's testimony. "I don't think he means that. When he said it, I believe he was confused." Trump said a vaccine might be available in a matter of weeks and that there was a plan to begin distributing it widely soon after the Food and Drug Administration approves it. Trump is eager to have progress on a vaccine ahead of the Nov 3 presidential election. Several companies are in
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Pompeo calls Afghan peace talks ‘truly momentous occasion,’ urges govt, Taliban...
Calling the beginning of intra-Afghan peace talks a "truly momentous occasion," US Secretary of State Mike Pompeo urged the warring sides--Afghan government and Taliban-- to "seize the opportunity", adding that Washington is ready to support the negotiations.
MASTERING THE 'GRAM: The ultimate guide to using Instagram to grow...
Sisters Shida, Shirin, and Shideh Kaviani have leveraged their clothing brand Naked Wardrobe on Instagram by getting their designs on celebrities like Jennifer Lopez and Kylie Jenner.
Courtesy of of Naked WardrobeInstagram is one of the most powerful platforms to market your business, build a loyal customer base, and generate sales. Shopping on Instagram is expected to generate $10 billion a year in revenue by 2021. And with nearly 500 million daily users on the app's stories alone, brands have a major opportunity to grow their audience with the right marketing tools.
We've rounded up expert advice and success stories from entrepreneurs who built successful brands on Instagram.
The basics every entrepreneur should know
The top 10 Instagram apps all entrepreneurs should use in 2020 to boost their following and get a boatload of new customers
How to write Instagram captions to generate sales
Instagram's 'explore' page is the best way to grow your brand's audience. Here's how an entrepreneur gets an average of 300 followers per day.
How to get around an Instagram flaw that could censor your business account, causing you to lose followers and revenue
How entrepreneurs and influencers can use the new Instagram shop tab as the app shifts from a marketplace of likes to a hub for ecommerce
How to master newsletters and Instagram posts to keep customers excited about your business so they flood back when your state reopens
Leveraging your following
A subscription service that mimics the experience of being in a cafe is saving this wildly popular coffee company with 145,000 Instagram followers. The CEO explains how he did it.
College students are building side-hustles selling clothes on Instagram. Here's how one student earns an extra $1,000 a month and markets to her 36.6K followers.
Jennifer Lopez, Kylie Jenner, and 1.6 million followers: How a 'bomb basics' clothing startup landed the biggest celebs and influencers without paying a dime
Tapping into influencers and brand ambassadors
The millennial cofounders of a phone-case startup reveal how they contact and work with 'micro-influencers' on Instagram to hype their products and boost annual sales to $10 million
How first-time founders can partner with Instagram influencers for under $50K
The CEO of a $100 million buzzy lingerie brand reveals how a hype squad of over 100,000 loyal customers tests products, posts on Instagram, and drives retail foot traffic
Social media as a form of brand activism
5 steps to navigate brand messaging in a time of civil unrest so you don't lose customer trust
Your 'Black Lives Matter' Instagram post was a good start — now here's everything else entrepreneurs must do to support Black communities year round
Instagram creators explain 5 tips for making stunning graphics to grow your following and engagement
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