Home Business Amazon to start offering insurance to UK businesses -broker

Amazon to start offering insurance to UK businesses -broker

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The logo of Amazon is seen at the company logistics center in Lauwin-Planque, northern France, February 20, 2017. REUTERS/Pascal Rossignol/File Photo

LONDON, Sept 27 (Reuters) – Amazon.com Inc (AMZN.O) is to start offering insurance to small and medium-sized UK business customers, the technology giant’s first foray into business insurance in the country, broker Superscript said on Monday.

Members of Amazon’s Business Prime programme will be able to buy cover from Superscript such as contents insurance, cyber insurance and personal indemnity insurance, which a Superscript spokesperson said would be underwritten by “major UK insurers”. They will be offered a discount of 20% to current rates as a way of enticing businesses over to them.

More than 50% of customers are prepared to buy insurance from non-traditional players such as big tech or insurance technology (insurtech) firms, according to a recent survey of 12,000 people globally by consultants…

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