Australia’s richest man Andrew “Twiggy” Forrest is planning legal action against social media giant Facebook because the company has so far failed to prevent a series of scam crypto ads using his name and image.
The Daily Telegraph on Wednesday reported that Mr Forrest had repeatedly asked Facebook to better monitor its platform after a number of people had fallen afoul of scam ads, which appear as “sponsored posts” and purport to include details of Mr Forrest’s investment strategy.
The clickbait ads, a number of which allege the Fortescue Metals chairman secretly made his $27bn fortune via cryptocurrency trading, have irked Mr Forrest since 2019.
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