(Bloomberg) — The politician set to become Japan’s next prime minister may not be all that savvy on social media — but a photo of his favorite food struck a chord with Twitter users overnight after he was elected to lead the nation’s ruling party.
While Fumio Kishida’s first post as the leader of the Liberal Democratic Party got a little over 30,000 likes, a picture of his dinner on Wednesday garnered more than four times as many clicks.
“When I got home, my wife Yuko made me okonomiyaki, because I had said I love the dish she makes for me on Instagram live,” Kishida tweeted. “It’s always super delicious, but today it was so delicious I won’t forget it for a lifetime. Thank you.”
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For those not familiar with okonomiyaki, it’s a savory pancake filled with cabbage that’s cooked on a griddle, with various extras like meat and fish and topped with sauce. A variation of…